Doppler

Doppler is a multichannel marketing platform, run by Doppler LLC, that sends email campaigns, automated flows and transactional email and adds SMS, WhatsApp, push notifications, chatbots, on-site pop-ups and landing pages in the same account. Its home page describes it as "Una sola plataforma impulsada por Inteligencia Artificial para conectar con tus clientes por Email, WhatsApp, Chatbots ¡y más canales!" (a single AI-powered platform to connect with your customers by email, WhatsApp, chatbots and more channels), and a later section promises "más de 10 canales" (more than 10 channels) in one place. The site is published in Spanish with an English version.

Doppler is built for businesses that sell: most of its features point at turning contacts into sales, from behavior-triggered flows to product recommendations in pop-ups. Its customer stories on the home page include Teatro Sánchez Aguilar, Tramontina México, ENGIE México, Bigbox and Mujeres que Emprenden.

What a sender gets

The email marketing module covers advanced segmentation, intelligent sending ("Envío Inteligente"), an AI editor, A/B testing, free templates, scheduled sending, images, personalized messages and reports. The home page describes AI help across the campaign: "textos optimizados, imágenes impactantes, CTAs que convierten y envíos en el momento ideal" (optimized copy, striking images, converting calls to action and sends at the ideal time). Campaign sending is unlimited on the free plan, with templates the page calls "optimizadas con IA" (optimized with AI).

Automation Marketing offers pre-designed flows, dynamic segments and behavior-based automations. The plan description puts it in one line: "Configura Flujos que se disparan según el comportamiento de tus Contactos y venden mientras no estás" (set up flows that fire based on your contacts' behavior and sell while you are away).

The AI layer is called Eco IA, which the site presents as "TU COPILOTO DE MARKETING" (your marketing copilot). "Eco IA te propone la estrategia y prepara el asunto, el contenido y el diseño de cada envío" (Eco IA proposes the strategy and prepares the subject line, content and design of each send), and it can personalize and combine email, SMS and WhatsApp for each visitor. The AI menu lists an AI assistant, AI agents, the AI editor, an image generator, subject line suggestions and smart calls to action.

Other channels sit in the same menu. SMS Marketing offers behavior-based sends, personalized messages and segmentation. WhatsApp covers marketing messages, a WhatsApp chatbot, WhatsApp automation and a conversation tree, plus a WhatsApp form. A Conversations module adds a web chatbot and a social media chatbot, and the home page says chatbots automate replies "en WhatsApp, Redes y tu Sitio Web" (on WhatsApp, social networks and your website). Push notifications are listed as their own channel.

OnSite Marketing places pop-ups and widgets on the customer's site, "adaptados a cada usuario" (adapted to each user), with product history, popular products, recently viewed products, smart forms and cross-selling. Landing pages are built in a drag-and-drop editor, published on Doppler subdomains or the customer's own domain, and support tracking scripts and SEO settings. For data work, the home page says Doppler connects to BigQuery for reports based on big data.

Transactional email

Doppler also sells transactional email as a separate product. Its page lists the message types it handles: account creation, purchase confirmation, password reset, account notifications, and digital invoices or receipts. Sending runs "a través de conexiones mediante API, SMTP y FTP" (through API, SMTP and FTP connections), and the menu adds pre-designed templates, the SSL protocol and reports. The page promises on-time, secure delivery of confidential information, a template editor for personalized messages, and access to the support team to help build transactional emails. A free trial covers "hasta 400 Emails por día durante 30 días" (up to 400 emails a day for 30 days).

Integrations and services

The integrations named on every page are WooCommerce, Shopify, Tiendanube, Prestashop, Zapier and Facebook Lead Ads, with a link to the full integrations list. The home page says Doppler syncs with various CRMs, e-commerce platforms, analytics tools and more. Developers get API documentation and a service status page.

Doppler sells paid add-on services as well: strategic advice and support, a dedicated IP ("IP Dedicada"), list cleaning, custom reports, an onboarding service and an email layout service. There are partner and affiliate programs.

Plans and pricing

The home page's free plan reads: "Plan Gratis. Envía Emails ilimitados a 500 Contactos durante 90 días. Acceso completo a Doppler. ¡Sin tarjeta de crédito ni contrato!" (Free plan: send unlimited emails to 500 contacts for 90 days, full access to Doppler, no credit card or contract). The price shown is "$0.00 /mes" and "100% GRATIS", and the plan includes unlimited email marketing, automation, and chatbots, on-site marketing, landing pages and every other feature for the 90 days. The tagline under the signup button is "Soluciones a tu medida sin tarjetas o contrato fijo" (solutions tailored to you without cards or a fixed contract). Paid plans are on a separate pricing page linked as "CONOCE MÁS PLANES".

Data and privacy

The signup forms on the site state that personal data is processed by Doppler LLC as the party responsible for the website, and that "Tus datos serán guardados por Doppler y Digital Ocean como empresa de hosting" (your data will be stored by Doppler and Digital Ocean as the hosting company). The privacy policy is said to cover access, retention, rectification, deletion, security and cross-border transfers.

Learning and support

Doppler invests in training. Doppler Academy offers free online digital marketing courses with certificates and short videos. The blog publishes marketing and e-commerce content, a resources section offers free downloadable materials, and the company runs EMMS, an event the site calls "el mayor evento de Latam y España" with free registration. Support runs through a help center, the contact page and the company's support team, and the menu lists team and office pages.

Who it suits

Doppler fits a Spanish-speaking online store or service business that wants email, WhatsApp, SMS, chatbots and site pop-ups under one login, with AI help to draft campaigns and flows that react to shopping behavior. Stores on WooCommerce, Shopify, Tiendanube or Prestashop can connect directly, and a business that also needs order confirmations, password resets and invoices can send them through the transactional product over API, SMTP or FTP. The 90-day free plan for 500 contacts gives a small list time to test the whole platform.

It suits less well a team that only needs a lean newsletter tool, since most of the product is built around multichannel selling, and a team that wants the free period to last should note that the free plan runs for 90 days.