Zoho Campaigns

Campaigns shares its contact database with Zoho CRM and Zoho Forms, so a new lead captured on a form or a deal that moves stage in the CRM can trigger a workflow automatically. The editor itself is a standard drag-and-drop builder with a workflow automation canvas and an AI writing assistant for subject lines and body copy, less polished than Mailchimp's but functional for straightforward campaigns.

Pricing bills by contact count and undercuts the rest of the category by a wide margin: the free-forever plan covers 2,000 contacts and 6,000 emails a month, the Standard plan starts around $3 to $4.70 a month depending on billing term, and a pay-as-you-go option exists from about $14 for occasional senders who don't want a recurring plan at all. The catch is that Campaigns is built to work inside Zoho, so a business not already using Zoho CRM or Zoho Books gives up some of that value and is really just buying a budget email sender.