DigitalAka

What DigitalAka is

DigitalAka is an email marketing company that its own blog describes as based in India. It sells three kinds of sending: SMTP servers for bulk and outbound email, a bulk email service with campaign tools, and bulk SMS, plus a white-label reseller program for agencies that want to offer email under their own brand. The home page headline promises a "Complete Solution for Email Marketing," says the company offers "spam free email services," and presents its SMTP servers as available worldwide.

The home page counters read 1,400 clients served, 11 years of experience and 95% happy clients. The blog adds that DigitalAka is part of a larger digital marketing group, and the site's menu reflects that: next to the email and SMS services it lists voice SMS and SEO packages.

SMTP servers

The SMTP side is the core of the transactional offer. The home page lists four SMTP plans, each defined by an hourly sending limit:

• Trail Plan: $50, 1000 emails per hour
• Standard SMTP: $145, 1500 emails per hour
• Premium SMTP: $185, 3000 emails per hour
• Professional SMTP: $250, 5000 emails per hour

The complete SMTP price lists are published separately in INR and in USD. The "Why Choose Us" section explains the case for a dedicated server. Dedicated SMTP providers work with the major email providers to keep the server whitelisted; you can send a large number of messages with one click from inside your email client instead of splitting them into small batches to get around volume limits; setup is a matter of changing the SMTP settings in your email client; because you are the only sender on a dedicated server, spam complaints against someone else cannot delay your mail; and dedicated servers send messages right away rather than queuing behind shared traffic. The support section adds that customers get SPF, DKIM and DMARC records within 24 hours.

The service pages linked from the footer show how wide the SMTP range is: email blast services, cold email services, PowerMTA SMTP services, a bulk mailing server, a "Non-Suspended SMTP Server", an SMTP server with IP rotation and an outbound email server. The blog's feature list mentions dedicated IP options alongside the SMTP servers.

Bulk email service and campaign tools

For companies that would rather buy sending volume than run a server, DigitalAka sells prepaid bulk email plans under the heading "Buy Bulk Email Service at Best Price", with the claim that it offers "the most affordable pricing in the market":

• Plan 25K: 1500/- for 25k emails
• Plan 50K: 2500/- for 50k emails
• Plan 100K: 3500/- for 100k emails
• Plan 500k: 10,000/- for 500k emails

A separate bulk email price list is published in USD. The campaign tools named on the home page are campaign insights in the overview section of the dashboard, marketing templates with access to "thousands of pre-made designs," tracking of opens and delivery rates, and scheduling so a campaign goes out at the right time. The blog's description of DigitalAka adds real-time reports on opens, clicks, bounces and unsubscribe rates, ready-made and mobile-friendly templates with design tools, automated sequences such as welcome emails, segmentation for targeting groups of contacts, SPF, DKIM and DMARC authentication, and plans chosen by email volume.

SMS and other channels

Bulk SMS is sold as a quick way to reach customers with reminders, coupons and updates; the home page says messages are sent with "real-time connectivity to our global messaging gateways." A voice SMS service has its own plan, and the menu carries a separate SMS plan page. Prospects can reach the company over WhatsApp as well as by phone and web form.

White-label reseller program

The reseller program is aimed at marketing consultants, communication firms, interactive agencies, media companies and website design firms that want to add email marketing to services they already sell. The reseller page says hundreds of resellers run a bulk email business on its reseller panel. A reseller can set its own prices, create unlimited users, assign email credits to each user, and monitor bounces and reputation, while DigitalAka provides the infrastructure. The platform can carry the reseller's own logo, colors and other branding.

A master reseller panel handles account creation, service provisioning, account management and billing management, with reports and analytics on each client account. The page says a reseller can get started within 24 hours, that the setup fee comes with five hundred thousand email credits, and that queries are handled through live chat and email support. The tools passed on to clients include email templates, automation, list management and reporting. The FAQ says a reseller needs no technical expertise, because DigitalAka supplies the tools and support, and the page pitches the panel as an add-on for firms already selling website design, search engine marketing or web presence to their clients.

Support and contact

The home page promises a dedicated support team on call, chat or conference 24*7, and offers a free email marketing consultation through a "Chat with Expert" button. Phone numbers appear on the site (7840044420 for calls and 0120-4267775 on the reseller page), and the footer links an anti-spam policy, terms and conditions, a refund policy and a privacy policy. Location pages cover Mumbai, Chennai, Delhi, Kolkata, Bangalore and Ghaziabad, along with pages for Spain, Germany, France, the USA and the UK.

Customer reviews on the home page credit DigitalAka's team with strategic planning, engaging content and campaign optimization as well as its analytics and automated features, so buyers can expect help with campaigns, not only a server.

Who it suits

DigitalAka suits small businesses and startups, especially in India, that want low-cost bulk sending with volume bought up front, and senders who want a dedicated SMTP server with a fixed hourly limit that plugs into their existing email client or software. Agencies and web design firms that want to resell email under their own name get a white-label panel with per-user credits and their own pricing, and businesses that also send SMS or voice messages can buy those from the same company.

Developers looking for a documented sending API will find the site built around SMTP servers, campaign tools and managed help rather than API references, and the SMTP prices are listed without a billing period, so the plan terms are worth settling when ordering.