Zoho Campaigns
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Zoho Campaigns appeals to users already invested in Zoho's ecosystem of business tools. The free plan gives you 2,000 subscribers and 12,000 monthly emails, and it links smooth with Zoho CRM, Desk, and other products. You can automate campaigns based on customer data and trigger messages from workflows happening elsewhere in your Zoho account.
This is practical for companies seeking unified business software rather than point solutions. Zoho's integration advantage means your email campaigns pull live data from your CRM without manual syncing.