Klaviyo Alternatives

Klaviyo dominates ecommerce email but its per-contact pricing gets steep fast for growing stores, and some merchants just want a simpler tool. These platforms cover the same ground, segmentation, flows, SMS, and revenue tracking, at a friendlier price or with a workflow that suits a smaller catalog.

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    HubSpot combines email marketing with automation workflows and a free CRM tier for businesses wanting unified marketing and sales.

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    Enterprise customer engagement platform for email, push, and in-app messaging designed for mobile-first brands.

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    Customer engagement platform with email, SMS, MMS, WhatsApp, push notifications, and AI-driven personalization

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    Mailchimp is a large email marketing platform offering automation, segmentation, and ecommerce integration comparable to Klaviyo.

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    Brevo offers email, SMS, and WhatsApp marketing with a generous free plan and transactional email capabilities.

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    Behavior-driven messaging platform for email, push, and SMS built around customer data and events.

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    Cross-channel marketing platform for email, push, SMS, and in-app messaging with data-driven personalization.

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    Enterprise email marketing with AI personalization, drag-and-drop editor, and 99% inbox placement guarantee

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    Constant Contact provides email marketing with drag-and-drop templates, event management, and social media tools for small businesses.

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    Budget-friendly email marketing platform with drag-and-drop builder and free plan for getting started.

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    Creator email platform featuring tagging-based automation and built-in tools for paid subscriptions.

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    Shopify-focused email and SMS marketing with list-building popups, automated flows, and ecommerce templates

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    GetResponse integrates email marketing, autoresponders, landing pages, webinar hosting, and marketing automation in a single platform.

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    Multichannel platform blending email, SMS, WhatsApp, and loyalty programs for mid-market ecommerce brands

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    Omnisend is an ecommerce-focused email and SMS platform featuring automation workflows for cart recovery and order follow-up.

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    Shopify email, SMS, and web push marketing powered by Brevo with pre-built automation flows

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    SMS marketing platform purpose-built for Shopify merchants with compliance tooling and customer segmentation.

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    ActiveCampaign merges email marketing with CRM functionality and advanced automation for mapping detailed customer journeys.

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    Pioneer email platform since 1998 with 600+ templates, automation, landing pages, and 750+ integrations

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    Email and SMS platform with landing pages and drag-and-drop automation, includes a free plan for small businesses

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    Campaign Monitor emphasizes visual journey design and template creation, popular with agencies managing multiple client accounts.

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    Shopify email and SMS platform with flat pricing, native order sync, and mobile app access

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    Unified commerce platform combining email, SMS, Meta ads, and journey builder for mid-market ecommerce

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    AI-powered email automation platform with revenue tracking for WooCommerce and Magento, alternative to Klaviyo

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    Multichannel platform combining email, SMS, WhatsApp, and push notifications with Shopify and WooCommerce integrations

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    AI-powered omnichannel marketing with email, SMS, WhatsApp, and web personalization using unified customer data

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    All-in-one CRM and sales automation (formerly Infusionsoft) with email, ecommerce, and triggered campaigns

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    Ecommerce email and SMS marketing platform featuring visual workflow automation for behavior and purchase triggers.

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    Ecommerce automation for Shopify and WooCommerce combining email, SMS, and WhatsApp with recovery flows

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    B2B SaaS marketing automation with behavior-triggered email, visual workflows, and advanced segmentation

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    Email marketing platform with Shopify integration, abandoned cart workflows, and free tier for 500 contacts

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    SMS-first marketing platform for ecommerce brands offering email alongside text for unified customer engagement.

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    Email automation with conditional split testing, journey builder, and dedicated support for performance marketers

Frequently asked questions

Quais são as minhas opções se eu quiser sair do modelo de preços por contato da Klaviyo?

Você pode encontrar opções mais econômicas, como o MailerLite para necessidades simples ou o Brevo, que oferece um plano gratuito generoso. Para lojas de e-commerce em crescimento, o Omnisend oferece automação especializada para recuperação de carrinho e acompanhamento de pedidos com uma estrutura de preços diferente.

Existem plataformas que oferecem mais do que apenas e-mail marketing?

Sim, muitas alternativas focam no engajamento multicanal. Você pode escolher plataformas que incluem SMS, notificações push e WhatsApp, ou opções como o HubSpot, que integra e-mail com um CRM completo para equipes de vendas e marketing.

Eu sou uma marca mobile-first ou corporativa. Quais alternativas devo considerar?

Marcas de grande escala geralmente recorrem ao Braze, Iterable ou Bloomreach para um engajamento avançado via push, in-app e e-mail. Essas plataformas são feitas para lidar com dados complexos de clientes e orquestração multicanal em escala.

Eu sou um criador de conteúdo ou uma pequena empresa. Existe algo mais simples que a Klaviyo?

O Kit é uma ótima escolha se você é um criador que busca automação baseada em tags e ferramentas de assinatura. Para pequenas empresas que precisam de ferramentas de redes sociais ou gestão de eventos, o Constant Contact é uma opção mais direta.