Klaviyo Alternatives

Klaviyo dominates ecommerce email but its per-contact pricing gets steep fast for growing stores, and some merchants just want a simpler tool. These platforms cover the same ground, segmentation, flows, SMS, and revenue tracking, at a friendlier price or with a workflow that suits a smaller catalog.

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    HubSpot combines email marketing with automation workflows and a free CRM tier for businesses wanting unified marketing and sales.

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    Enterprise customer engagement platform for email, push, and in-app messaging designed for mobile-first brands.

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    Customer engagement platform with email, SMS, MMS, WhatsApp, push notifications, and AI-driven personalization

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    Mailchimp is a large email marketing platform offering automation, segmentation, and ecommerce integration comparable to Klaviyo.

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    Brevo offers email, SMS, and WhatsApp marketing with a generous free plan and transactional email capabilities.

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    Behavior-driven messaging platform for email, push, and SMS built around customer data and events.

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    Cross-channel marketing platform for email, push, SMS, and in-app messaging with data-driven personalization.

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    Enterprise email marketing with AI personalization, drag-and-drop editor, and 99% inbox placement guarantee

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    Constant Contact provides email marketing with drag-and-drop templates, event management, and social media tools for small businesses.

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    Budget-friendly email marketing platform with drag-and-drop builder and free plan for getting started.

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    Creator email platform featuring tagging-based automation and built-in tools for paid subscriptions.

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    Shopify-focused email and SMS marketing with list-building popups, automated flows, and ecommerce templates

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    GetResponse integrates email marketing, autoresponders, landing pages, webinar hosting, and marketing automation in a single platform.

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    Multichannel platform blending email, SMS, WhatsApp, and loyalty programs for mid-market ecommerce brands

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    Omnisend is an ecommerce-focused email and SMS platform featuring automation workflows for cart recovery and order follow-up.

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    Shopify email, SMS, and web push marketing powered by Brevo with pre-built automation flows

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    SMS marketing platform purpose-built for Shopify merchants with compliance tooling and customer segmentation.

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    ActiveCampaign merges email marketing with CRM functionality and advanced automation for mapping detailed customer journeys.

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    Pioneer email platform since 1998 with 600+ templates, automation, landing pages, and 750+ integrations

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    Email and SMS platform with landing pages and drag-and-drop automation, includes a free plan for small businesses

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    Campaign Monitor emphasizes visual journey design and template creation, popular with agencies managing multiple client accounts.

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    Shopify email and SMS platform with flat pricing, native order sync, and mobile app access

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    Unified commerce platform combining email, SMS, Meta ads, and journey builder for mid-market ecommerce

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    AI-powered email automation platform with revenue tracking for WooCommerce and Magento, alternative to Klaviyo

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    Multichannel platform combining email, SMS, WhatsApp, and push notifications with Shopify and WooCommerce integrations

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    AI-powered omnichannel marketing with email, SMS, WhatsApp, and web personalization using unified customer data

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    All-in-one CRM and sales automation (formerly Infusionsoft) with email, ecommerce, and triggered campaigns

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    Ecommerce email and SMS marketing platform featuring visual workflow automation for behavior and purchase triggers.

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    Ecommerce automation for Shopify and WooCommerce combining email, SMS, and WhatsApp with recovery flows

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    B2B SaaS marketing automation with behavior-triggered email, visual workflows, and advanced segmentation

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    Email marketing platform with Shopify integration, abandoned cart workflows, and free tier for 500 contacts

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    SMS-first marketing platform for ecommerce brands offering email alongside text for unified customer engagement.

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    Email automation with conditional split testing, journey builder, and dedicated support for performance marketers

Frequently asked questions

¿Qué opciones tengo si quiero dejar de usar el modelo de precios por contacto de Klaviyo?

Puedes encontrar opciones más económicas como MailerLite para necesidades sencillas o Brevo, que ofrece un plan gratuito muy generoso. Para tiendas de comercio electrónico en crecimiento, Omnisend ofrece automatización especializada para la recuperación de carritos y seguimiento de pedidos con una estructura de precios diferente.

¿Existen plataformas que ofrezcan algo más que solo marketing por correo electrónico?

Sí, muchas alternativas se centran en la interacción multicanal. Puedes elegir plataformas que incluyan SMS, notificaciones push y WhatsApp, o opciones como HubSpot que integran el correo electrónico con un CRM completo para equipos de ventas y marketing.

Soy una marca enfocada en dispositivos móviles o una empresa de gran escala. ¿Qué alternativas debería considerar?

Las marcas de gran escala suelen optar por Braze, Iterable o Bloomreach para lograr una interacción avanzada a través de notificaciones push, dentro de la aplicación y correo electrónico. Estas plataformas están diseñadas para gestionar datos de clientes complejos y la orquestación multicanal a gran escala.

Soy creador de contenido o una pequeña empresa. ¿Hay algo más sencillo que Klaviyo?

Kit es una excelente opción si eres un creador que busca herramientas de suscripción y automatización basada en etiquetas. Para pequeñas empresas que necesitan herramientas para redes sociales o gestión de eventos, Constant Contact es una opción más directa.