Drip

Drip is built by e-commerce founders for e-commerce businesses, with automation workflows designed around purchase behavior, cart abandonment, and customer lifecycle stages. The visual workflow builder lets you map out sequences without code, and you can trigger emails based on customer actions like browsing, buying, or reviewing a product. Starting at $39 per month, it's affordable for growing online stores.

If you sell products online and need to recover abandoned carts, drive repeat purchases, or segment customers by their buying history, Drip's workflows speak your language. It integrates deeply with e-commerce platforms and doesn't force you to pay per contact, so your email strategy can scale with your business.