Keap
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Keap brings together customer relationship management with email marketing in a single platform built for small teams. You get email campaign tools, a sales pipeline to track opportunities, and invoicing built in, so you're not juggling separate services for sales and marketing.
Originally launched as Infusionsoft, the platform focuses on helping small businesses automate their customer lifecycle from lead to repeat purchase. It's particularly suited for service-based businesses that need both marketing and sales functionality without enterprise complexity.