MailerLite
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MailerLite connects directly to Shopify, WooCommerce, and BigCommerce, triggering emails automatically when a customer abandons a cart or completes a purchase. The builder includes pre-made automation sequences for common ecommerce flows, and setup takes hours rather than days.
A solid middle-ground for small to mid-sized ecommerce shops that want native integrations without a steep learning curve. It's good value for shops just moving past free tiers into automation but not yet ready for enterprise platforms, with straightforward reporting tied to revenue.