Email Marketing for Nonprofits
Tools that pair email sending with donor management, nonprofit pricing tiers, and integrations built for fundraising rather than checkout carts. A campaign built around a giving appeal or a volunteer newsletter has different needs than a product launch, and these platforms are priced and built with that in mind.
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Marketing and CRM platform offering discounted nonprofit pricing with full email automation and comprehensive engagement tools.
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Mailchimp offers a 15% discount for eligible nonprofits with automation and audience segmentation.
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Constant Contact provides 20-30% nonprofit discounts and excels at event promotion and donor newsletters.
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MailerLite offers 30% nonprofit discounts, a free plan for 1,000 subscribers, and drag-and-drop builders.
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Brevo combines email and SMS marketing with volume-based pricing ideal for large supporter lists.
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Enterprise donor CRM with integrated email and fundraising-first data model for large nonprofits.
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Marketing automation platform combining email, SMS, events, and peer-to-peer with Raiser's Edge integration.
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Cloud-based donor CRM with integrated email marketing, engagement tracking and omnichannel communication
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Fundraising platform with email marketing, donation forms, events and peer-to-peer campaigns
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Donation platform with integrated email marketing, dynamic segmentation, and recurring giving
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Nonprofit CRM with integrated email marketing, built-in testing, and peer-to-peer fundraising.
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100% free fundraising platform with email, donor CRM, donation forms, and ticketing included
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Donor management software built specifically for nonprofits with integrated email marketing and donor retention analytics.
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AWeber provides free and paid tiers with autoresponders and landing pages for growing nonprofits.
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Free fundraising platform for nonprofits with built-in email and text messaging for donor and peer communication.
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Fundraising platform with AI email writer, donor journeys, and recurring giving automation.
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Membership management software with mobile-friendly email, automations, and member segmentation.
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Campaign Monitor offers polished template design and segmentation tools for professional nonprofit communications.
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Supporter engagement platform with integrated email marketing for alumni and donor fundraising
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Neon CRM combines nonprofit fundraising tools with built-in email marketing tied to donor records.
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All-in-one platform combining email, SMS, donor CRM, and event management for mid-sized nonprofits
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AI-powered nonprofit CRM combining email marketing, SMS, direct mail, and fundraising automation
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Enterprise fundraising and email CRM with online giving, peer-to-peer campaigns, and donor analytics
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Donor CRM with integrated email marketing, stewardship workflows, and peer-to-peer fundraising
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Donor management platform bundling email, advocacy campaigns, and peer-to-peer fundraising tools
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WordPress donation plugin with email marketing integrations and donor data capture
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Free fundraising platform with integrated email marketing and donor management tools
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Event fundraising platform with email management, text-to-give, and nonprofit-specific templates
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Nonprofit donor management platform offering integrated email campaigns and donation tracking for small to mid-size organizations.
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Salesforce Marketing Cloud offers enterprise marketing automation through Salesforce.org at nonprofit pricing.
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Affordable donor management and fundraising CRM for small and mid-size nonprofits with built-in email tools.
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Nonprofit CRM with built-in email marketing, direct mail integration, and 98% deliverability
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Nonprofit digital engagement platform connecting email, fundraising, events, and CRM with real-time sync.
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Email fundraising automation software with donor CRM integration and nonprofit-specific workflows
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All-in-one nonprofit platform unifying email marketing, CRM, fundraising, accounting, and grants
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Donor CRM since 1998 with email capabilities for appeals, acknowledgments, and constituent communications.
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Fundraising platform automating follow-up emails, recurring donations, and instant donor acknowledgments
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All-in-one nonprofit software combining email marketing, CRM, volunteer management and fundraising
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Membership CRM with email marketing built exclusively for nonprofits with drag-and-drop builder.
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Fundraising platform combining email marketing, text-to-give, auctions, and supporter outreach
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Nonprofit management software with email marketing, membership CRM, website builder and fundraising
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Nonprofit CRM combining case management, donor engagement and email communications in one platform
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AI-powered platform that drafts personalized donor emails and syncs them directly to nonprofit CRM systems
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Case management software with built-in email broadcast and integration with Constant Contact or Mailchimp
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Corporate giving platform with email engagement tools connecting employee donations to nonprofits
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Email marketing service historically popular with small nonprofits and associations for newsletters and simple list management.
Questions fréquentes
Quelle est la différence entre un outil d'emailing standard et une plateforme spécifique aux organisations à but non lucratif ?
Les outils classiques se concentrent sur le lancement de produits et les paniers d'achat, tandis que les plateformes pour le secteur non lucratif intègrent la gestion des donateurs et des outils de collecte de fonds. De nombreuses options dans cette catégorie privilégient les appels aux dons, les newsletters pour les bénévoles et les campagnes de pair à pair plutôt que l'e-commerce traditionnel.
Existe-t-il des options gratuites pour les petites organisations à but non lucratif ?
Oui, MailerLite propose un forfait gratuit jusqu'à 1 000 abonnés. Givebutter est également une plateforme de collecte de fonds gratuite qui inclut l'envoi d'e-mails et de SMS intégrés pour communiquer avec les donateurs.
Puis-je trouver des plateformes qui gèrent plus que de simples e-mails ?
Beaucoup de ces outils combinent l'e-mail avec d'autres canaux comme les SMS, la promotion d'événements et la collecte de fonds de pair à pair. Par exemple, certaines plateformes proposent des formulaires de don intégrés et un suivi de l'engagement, tandis que d'autres se spécialisent dans la combinaison de l'e-mail et du SMS pour les grandes listes de sympathisants.
Ces plateformes proposent-elles des tarifs spéciaux pour les organisations 501(c)(3) ?
Plusieurs prestataires proposent des réductions spécifiques pour le secteur non lucratif allant de 15 % à 30 %. Certains CRM de niveau entreprise proposent également des paliers de tarification spécialisés pour les organisations à but non lucratif afin de s'adapter à différentes tailles de structures.